56% of Americans say they are often anxious and stressed out.
Now more than ever, people need solutions to relieve stress and maintain wellness. Innovative brands are creating products to help solve consumer problems. We explore the trends and products driving them.
The biggest trends include:
Need state-centric products
Beverages for immunity and relaxation
Adaptogens to add functional benefits
New product types to meet consumer needs
Sign up for the Inside Wellness newsletter to stay up to date with trends and insights directly from the platform.