Meatless Goes Mainstream

2021 Plant-Based Meat Trends

10% of Americans bought plant-based meat in the last 3 months. Browse a grocery store's meat case in 2021 and you'll find plant-based look-a-likes right next to the real thing.

It's no longer a niche trend for vegans and vegetarians.

After reading this report, you'll be able to answer...

  • How has the plant-based trend evolved?
  • Why are consumers choosing plant-based in 2021?
  • Who are the plant-based shoppers?
  • How is plant-based meat positioned?

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