Diet, Nutrition, and Weight Loss Trends

Consumer and product trends around diet, exercise, and nutrition

Our latest Evergi consumer survey reports that 49% of consumers claim they are trying to lose weight. Trends in diet, exercise, and nutrition all play a role in the ways that consumers make strides to reach their health goals. Innovative brands are creating products that can help support this journey.

In this report, you’ll learn:

• The most popular diet trends and which generation is most likely to participate
• How often consumers exercise and which products they purchase for motivation
• The most popular health claims consumers look for when purchasing a product